March/April, 2006 

Profiles in Progress You Can See 

Background: 

AdvaMed, the world's largest association representing manufacturers of medical devices, diagnostic products and medical information systems, is undertaking a broad education program in 2006 designed to create awareness of the breadth and value of advanced medical technology (devices and diagnostics). As part of this education effort, AdvaMed is planning a program called, “Profiles in Progress You Can See.”  The program will feature people who have benefited from medical technology.  

The “profilees” will be both everyday and notable individuals who have benefited from medical technology.  The profile will be a short story about how the profilee confronted and overcame his/her health challenge, facts about the technology that benefited them, and a picture of the profilee.  The picture and story will be featured in an artistic poster.  It will be displayed in the Cannon Caucus Room for an evening reception on Monday, May 8th, on a Web site, and used with the press.   

What will be required of a Profilee? 

1. A one hour interview to understand the facts about his/her story
2. A one hour (maximum) photo session with a professional photographer
3. Review of the final case study
4. Possible interviews by the media 

When: Monday, May 8, 2006, 5-7 pm

Where: Cannon Caucus Room, Cannon House Building, Washington, DC